WEBINARS – 2023
Cornerstone BPO is please to invite interested parties to its Webinars intended to share worthwhile information that improves patient outcomes and ethically enhances healthcare organization success.
JANUARY 2023
Helping Rural Healthcare Organizations Assess Which Functions Should Be Considered for Outsourcing
- Although the focus is on rural healthcare hospitals and clinics for this Webinar, outsourcing in 2023 will be a major consideration for management to consider. It’s one of the few ways to immediately look saving 20% to 40% off many expense items.
- Staff shortages, budget restraints and just flat-out intelligent thinking for the new era have caused Cornerstone BPO to be busier than ever helping organizations look at outsourcing options to consider.
- Cornerstone BPO CEO Jeff Russell has 30 years of experience outsourcing and several Cornerstone team members follow suit. Jeff will outline the myriad of considerations to look at for outsourcing. Jeff will share his insights into outsourcing certain functions of finance, medical call center support, medical coding & billing), marketing, medical scribe, and more.
- The mantra “Do what you do best and outsource the rest” Is a good mindset to consider then healthcare organizations look at the best ways to deliver quality healthcare with shrinking resources.
- Attendees will receive a complementary outsourcing handbook that includes checklists to use to conduct an internal assessment that will help determine if connecting Cornerstone for further discussion about using our outsourcing management services might make sense.
Date of Webinar: Thursday, January 12th, 4pm EST
Wound Care Program Success in Rural Hospitals & Clinics
- Many rural healthcare hospitals and clinics are not achieving as much success as they could with their wound care program. In fact, some don’t even have a program.
- We consult with rural healthcare organizations to set up or improve existing wound care. Part of this process is that we help search and then vet vendors for programs such as wound care.
- For example, we were delighted to find a manufacturer with the right products, right prices, good patient outcomes, and that comes with the ability to be reimbursed by Medicare, Medicaid and all commercial insurances for wound are patches. It goes without saying that good patient outcomes are expected.
- Cornerstone BPO CEO Jeff Russell and invited guest Jaime Leija (Chief Commercialization Officer of BioLab Sciences) will share ideas about how you can efficiently run a profitable program that saves limbs and lives faster, better, and more profitably than to date.
- Webinar participants will receive complimentary Standard Operating Procedures, protocols and a product sample.
Date of Webinar: Thursday January 26th, 2023, 4 PM EST
FEBRUARY 2023
Improving Healthcare Organization Phone Answering & Patient Interaction Functions
- Cornerstone BPO CCEO Jeff Russell has 30 years of experience running a variety of contact center functions including telephone, “live” chat, interactive texting and more.
- In this webinar Jeff will share typical issues facing healthcare organizations and potential solutions.
- We will discuss call routing, scripting, and related process ideas.
- Attendees will receive a list of things to consider when assessment this critical function.
Date of Webinar: Thursday, February 9th, 4 PM EST
Properly Run Medical Contact Centers are Key to Total Patient Satisfaction!
- As a follow up from the Cornerstone BPO February 9th, 2023, Webinar, “Improving Your Phone Answering & Patient Interaction Functions”, Jeff Russell will drill down to helping healthcare organizations decide with to handle patient communications in-house or outsource, or perhaps a hybrid approach.
- Medical Contact Centers are typically responsible for handling telephone, “live” chat, interactive texting, portal management and more. This includes answering general inquiries, scheduling medical appointments, handling follow-up on prescriptions,
- In this webinar Cornerstone BPO CEO Jeff Russell will share ideas and discuss the pros and cons about whether to handle patient communications in-house or outsource in order to maximize success.
- We will discuss things to consider when assessing their own program. Contents include; hiring, training, quality assurance, management, reporting and patient satisfaction.
- Attendees will receive a voucher for a future complimentary, confidential and no-obligation two-hour assessment
Date of Webinar: Thursday, February 23rd, 2023, 4 PM EST
MARCH 2023
Durable Medical Equipment (DME) Operations in Rural Healthcare Organizations
- We have found that many rural hospitals have good DME programs that can be taken to the next level, especially with revenue generation and better patient care.
- Conversely, we have learned that other rural hospitals essentially do not have a DME program.
- Cornerstone BPO CEO Jeff Russell will lead a discussion that focuses on sharing affordable options for rural hospitals to either start or improve rural hospital DME operations. We will focus on increasing revenue generation.
- Attendees will receive information that will help assess We have found that many rural hospitals have good DME programs that can be taken to the next level.
Date of Webinar: Thursday, March 9th, 2023, 4 PM EST
Digital Media Cliff Notes for Healthcare Executives
- Staying current with the most advanced digital media techniques to keep your organization positioned properly on the internet is not something that most healthcare executives concern themselves with, typically relying on staff or outsourced companies to perform these critical tasks.
- Cornerstone BPO CEO Jeff Russell and Dr. Tim McGuinness (PHD), digital media expert shares their knowledge and the most current tricks of the trade and top ten best practices to ensure success in the ever-changing world.
- Attendees will receive a complimentary Digital Media Blueprint for healthcare organizations and no-cost evaluations as desired.
Date of Webinar: Thursday, March 23rd, 2023, 4 PM EST
APRIL 2023
Provide Your Marketing Team with Outsourcing Support
- Most hospitals and clinics have a smart marketing person, but they lack the staff support to get things done in a way that the organization requires.
- Jeff Russell will share ideas about how you can turn your marketing department head into an outsourcing expert and get things done faster, better, and cheaper. You will be amazed at how happy your department heads will be when they see faster turn-around than ever on what they need to keep your organization going.
- Attendees will receive complimentary marketing and social media checklists for use within their organization.
Date of Webinar: Thursday, April 6th, 2023, 4 PM EST
Telehealth & Remote Patient Monitoring Support
- Telehealth and Remote Patient Monitoring (RPM) has become mainstream since the beginning of the pandemic in 2020. There is a tremendous amount of information available on starting and running related programs.
- Cornerstone BOP CEO Jeff Russell has several years of experience developing Telehealth and RPM initiatives. He will help cut through all the information and share ideas regarding implementation, change-management, proper coding and billing and other factors to ensure success.
- Attendees will receive a Telehealth & RPM Tactical Plan Outline and information on our support services available.
Date of Webinar: Thursday, April 20th, 2023, 4 PM EST
MAY 2023
Digital Medical Cliff Notes for C-Level Hospital Executives
- Introducing Medical Contact Center and technology solutions including the ability to establish an improved function internally or via outsourcing.
- Jeff Russell has 30+ years of experience in outsourcing with special focus on healthcare contact center operations. This session is not to be missed by anyone concerned with patient satisfaction and operational efficiency.
- Attendees will get a free copy of our Outsourcing Viability and Due Diligence Checklists.
Date of Webinar: Thursday, May 4th, 2023, 4 PM EST
Taking a Closer Look at How Rural Hospitals are Handling Medical Coding & Billing
- The combination of lack of experienced personnel overseeing this critical function in rural health areas, mixed with complicated interpretations of everchanging codes and billing protocols is of great concern to hospital management. Most of these functions are managed by someone who has most likely only had experience within one organization.
- Cornerstone BPO CEO Jeff Russell will be joined by a panel of Medical Coding & Billing experts to address various related topics, especially focusing on rural health and specialty services such as wound care and DME.
Date of Webinar: Thursday, May 18th, 2023, 4 PM EST
JUNE 2023
Assessing Which Finance Functions Should Be Outsourced By Healthcare Organizations
- Things to consider when considering outsourcing some or all of your finance functions including remote CFO, Medical Billing & Collections finance clerks, accounts payable & receivable audit and more.
- Jeff Russell is joined by Kyle Kelley, CPA to discuss pros and cons of outsourcing. They will also share best practice ideas for C-level healthcare executives to consider implementing within their organization.
- Attendees will receive a voucher for a future complimentary, confidential and no-obligation two-hour assessment of their specific organizations finance function.
Date of Webinar: Thursday, June 1st, 2023, 4PM EST
Rural Hospital Departments & Business Planning
- Cornerstone BPO CEO Jeff Russell has written multiple business plans for healthcare organizations including rural health hospitals and clinics. These include wound care, orthopedic service lines, Durable Medical Equipment, telehealth, regenerative medicine, medical contact centers and more.
- During this Webinar, Jeff will openly share strategic planning ideas and examples for attendees who would like to learn
- Attendees will receive a voucher for a future complimentary, confidential and no-obligation two-hour private session about business planning in their rural health organization.
Date of Webinar: Thursday, June 15th, 2023, 4PM EST
